E-Commerce Manager

Full Time – Permanent – (Hybrid)

Closing Date: 31/05/2024

Our offer to you

We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. You will receive:

• Competitive salary and pension scheme
• 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years
• Hybrid, Flexible working
• Cycle to work scheme 
• Electric Vehicle Scheme
• Health and Wellbeing portal – access to financial, health and wellbeing support and an Employee Assistance Programme
• Discounts – you will have access to Blue Light and NHS Discounts as well as discounts on mobile phones, gym membership, cinema tickets, restaurants, holidays and shopping

About Us

This is a fantastic opportunity to join a team of over 1,700 employees and over 29500 volunteers, united by our goal of saving lives through essential first aid services, training and campaigning.  As a charity with rich heritage and a long history of serving humanity, we are proud of our past and excited about creating a healthier, safer, more resilient future. 

St John Ambulance works at the heart of communities, supporting and enabling them to access and receive physical and mental health first aid. We do this through developing and providing effective community response and outreach services (e.g. Ambulance response, Falls response, Night Time Economy and Homelessness outreach) and using our longstanding expertise to empower people with vital clinical skills and the confidence to use them (e.g. our Volunteers and Community Advocates, NHS Cadets and Young Responders programmes). There is also a buoyant social enterprise network which delivers first aid training and supplies medical consumables to businesses and consumers.

Job Summary

The E-Commerce Manager is focussed on our Commercial Training and Supplies enterprises. The role oversees the development and execution of comprehensive E-Commerce strategies and SEO initiatives in the St John Ambulance marketing team.  This role involves managing a team of SEO, eCommerce, and Web Analysis professionals to drive sales, optimise website performance, and enhance search engine visibility. Key responsibilities include developing strategic plans, optimising website content and functionality, analysing performance metrics, and fostering cross-functional collaboration. The post holder possesses strong leadership, analytical, and communication skills, along with expertise in E-Commerce management, SEO best practices, and digital marketing strategies.

Required Knowledge, Skills & Experience

• Educated to GCSE level or equivalent (Grade C / 4) including Maths & English, minimum 5
• Proven experience in managing E-Commerce platforms, including overseeing product listings, inventory management, pricing strategies, and conversion rate optimisation.
• Experience with paid search to complement organic search efforts and optimise search strategies.
• Strong analytical skills with the ability to analyse and interpret data and derive actionable insights.

 About the Role 

Lead the development and implementation of comprehensive E-Commerce strategies aimed at driving sales, lead generation, and customer acquisition.

• Manage and mentor a team of SEO, eCommerce, and Web Analysis Executives, providing direction, support, and professional development opportunities.
• Oversee the optimisation of commercial website content, structure, and functionality to enhance user experience, increase organic search visibility, and improve conversion rates.
• Foster collaboration and alignment between the eCommerce, Performance Marketing, and CRM teams, ensuring cohesive strategies and initiatives that support overall marketing objectives.

Please see the job description for more detail (this can be viewed on our website or once you click apply) 

Find out more about us, including our new Ask Me campaign, at www.sja.org.uk  

If you are a current St John Ambulance employee, please apply here: Click here

For all other candidates, or St John Ambulance volunteers wishing to apply: please apply below

We reserve the right to close this vacancy early if we receive high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.

Please note: St John does not accept speculative CVs and will only review CVs sent in application for an advertised vacancy.

St John Ambulance are committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve.   At St John, everyone is valued and supported to thrive, we have several networks including Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups.  We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equality, diversity and inclusion.